Melissanthi, Mindstone’s Senior Product Designer, demonstrated two automated workflows that transform manual UX research tasks:
Workflow 1: UX Intelligence Automation
What it does: Automatically compiles and prioritizes user feedback from multiple sources (Intercom, HubSpot, Linear, Slack, Reddit) into synthesized reports with identified patterns and themes.
Key benefit: Eliminates hours of manual work tracking down and analyzing scattered feedback across 5+ platforms.
Workflow 2: User Interview Recruiter
What it does: Identifies interview candidates from HubSpot based on usage patterns and engagement, then drafts personalized outreach emails and handles Calendly scheduling.
Key benefit: Automates the tedious candidate search and outreach process. (Penny successfully adapted this for customer success use cases.)
Building Approach
Melissanthi created these by describing problems rather than solutions, allowing Rebel to leverage company context and create intelligent automations that serve as repeatable institutional knowledge.
Technical highlights: Multi-connector orchestration (Intercom + HubSpot + Linear + Slack), automatic file organization, and reusable skills across teams.